Lets play 3 truths and a lie. Which story is not true?
1. North Korea declares Seth Rogen and James Franco movie an act of war (O'Neal, 2014)
2. Obama Announces Plan to Forgive Student Loan Debt ("Obama Announces Plan to Forgive All Student Loans," 2013)
3. This Sri Lankan Newspaper Repels Mosquitoes (Luntz, 2014)
4. America's favorite national pastime: Hating soccer (Coulter, 2014)
They all don't sound that true, but the lie is number 2. When I read all of these headlines, I immediately questioned them. Item 1 is an article from the AV club, which is related to the fake news site The Onion. Sadly, North Korea is truly upset by this comedic movie about an attempted assassination of their Supreme Leader Kim Jong-un. Number 2 is a click-bait headline from the fake news site the Daily Currant. I was very disappointed that well educated people sharing such an obviously false story. But the appeal is obvious, it is something we want to believe. Click bait headlines are a byproduct of advertising money being linked to page views. This incentives "journalists" to puff up headlines to force you to click through. One page that is known for doing this all the time is Upworthy. I am so tired of this that whenever I see a link is from them I will avoid it.
I actually believed number 3 the most, because it is from a source that I generally find to be reputable, a page called I fucking love science. Yes, a page with a swear word in the title is generally more accurate than many others.
And item number 4 is an attention grabber from media seeking Ann Coulter. I was suspicious when I saw the title because I knew it was an attempt at her reviving her brand. But she was indeed saying something completely outlandish to get people to talk about her.
Whenever I question the validity of a story linked from social media, I will click it and look for sources. If I do not see any links, I will be more suspicious. I often consider who shared the story, as Kovach and Rosenstiel pointed out, aggregation is a form of journalism (2010). I am less likely to investigate things shared by my other skeptical friends who post only well vetted articles. Considering how much time we spend per day with social media, there is no reason we can not use it for good. If everyone has such high standards for information that the accept from social media, we can indeed get the truth.
References
Coulter, A. (2014, June 25). America's favorite national pastime: Hating soccer. Retrieved from http://www.anncoulter.com/columns/2014-06-25.htmlKovach, B., & Rosenstiel, T. (2010). Blur: How to know what's true in the age of information overload. New York: Bloomsbury.
Luntz, S. (2014, June 29). This Sri Lankan newspaper REPELS mosquitoes. Retrieved from http://www.iflscience.com/health-and-medicine/sri-lankan-newspaper-repels-mosquitoes
Obama Announces Plan to Forgive All Student Loans. (2013, August 22). Retrieved from http://dailycurrant.com/2013/08/22/obama-announces-plan-to-forgive-all-student-loans/
O'Neal, S. (2014, June 25). North Korea declares Seth Rogen and James Franco movie an act of war. Retrieved from http://www.avclub.com/article/north-korea-declares-seth-rogen-and-james-franco-m-206212
Weigel, D. (2013, March 11). Why does the Daily Currant keep duping journalists? Retrieved from http://www.slate.com/articles/news_and_politics/politics/2013/03/daily_currant_satire_the_fake_news_website_keeps_fooling_journalists.html